SEO Content Writer
Location: Mumbai
Department: Marketing
Job Type: Full-time / On-site (5 days in the office)
Company: Upstox
About Upstox
At Upstox, we’re building the future of investing — simple, powerful, and for everyone. We are one of India’s fastest-growing fintech platforms, backed by industry leaders like Mr. Ratan Tata and Tiger Global. Our mission is to make wealth creation accessible to every Indian. From first-time investors to seasoned traders, millions trust us to power their financial journeys. If you thrive in a high-energy, high-impact environment, you’re in the right place.
Role: SEO Content Writer
We are looking for a highly skilled and passionate SEO Content Writer with expertise in stock market, personal finance, and business finance. You will create engaging, accurate, and SEO-friendly content across digital platforms, collaborating with teams to support content strategy and ensuring timely coverage of financial market developments.
What You’ll Own
Content Creation
- Write well-researched, accurate, and engaging articles on stock market, personal finance, and business finance.
- Create scripts for product videos, advertisements, and explainer content.
- Draft and edit digital content tailored to project goals and audience needs.
- Deliver timely articles in response to market updates and developments.
Collaboration & Standards
- Work closely with marketing, product, and design teams to support overall content strategy.
- Ensure all content adheres to brand guidelines, style guide, and compliance/legal requirements.
- Collaborate with fellow writers to brainstorm ideas and share best practices.
Content Optimization & Analytics
- Incorporate SEO best practices to improve content visibility and organic traffic.
- Track and analyze content performance metrics to understand user behavior.
- Suggest improvements in content quality and structure based on insights.
Who You Are
- Bachelor’s degree in Journalism, Mass Communication, Finance, Economics, English, or related field.
- 1–3 years of experience in content writing, preferably in financial/business domains (freshers with strong writing samples may also apply).
- Strong writing and editing skills, with the ability to simplify complex finance topics for diverse audiences.
- Good understanding of SEO, digital marketing, and content performance tools.
- Ability to work in a fast-paced environment and deliver on tight deadlines.
- Keen interest in financial markets and personal/business finance.
Why This Role Rocks
- Build at scale — powering a fintech platform trusted by millions of active users.
- Work on cutting-edge mobile tech with freedom to innovate.
- High ownership and visibility — directly shaping the user experience of one of India’s top fintech apps.
- Join a team of smart, driven professionals who thrive on solving big, meaningful problems.
- Every line of content you create impacts the way India invests.